Yoga is in. Thousand of Upper class Thais practice it and go to Nepal or India to learn more about it. Malaysians are rushing also to Bali to practice yoga pushing the local government to start seriously the promotion of yoga activities. According to the Bali Times, the Provincial Government is currently working to increase the number of tourist arrivals with an interest for the practive of yoga.
According to Anak Agung Yuniarta, Head of the Bali Provincial Tourism Office, tourism authorities are low looking to increase cooperation with yoga clubs and centres to attract more foreign travellers. Promotion will also be activate in special markets where yoga plays a big role such as India or Thailand.
Bali is not the only one to lure tourists for yoga. Cambodia is now looking to attract more visitors to the Kingdom thanks to the special promotion of this meditation exercise. The government has plans to promote yoga classes at Cambodia’s main tourism hotspots. Cambodia Minister of Tourism Thong Khon announced a plan to establish a yoga federation in Cambodia with the main target of turning Siem Reap into a yoga destination.
“After the federation is created, we might hire some Indian yoga trainers to train locals so they can recruit other locals who do not know yoga, but want to practice it,” explained the Minister to Cambodian media.
Demand for yoga instruction is on the rise according to Stephen Faiers, manager and owner of Angkor Bodhi Tree Retreat and Yoga Centre in an interview to the Phnom Penh Post. “We’ve been hearing of a lot more hotels and resorts that are around looking for yoga teachers to be able to provide yoga to all their guests,” Faiers indicated to the newspaper.