Philippines Real-Estate Company Creates a Hotel Chain for Businessmen

Vista Land and Lifescapes Inc., one of Philippines largest real estate company, is moving into the hospitality market by finalizing plans to develop a chain of businessmen’s hotels all across the Filipino archipelago. The company already tested the market by running a property, the Crosswinds Hotel in Tagaytay.

In an interview with the Manila Bulletin, one of the oldest dailies in the Philippines, Vista Land chairman Manuel B. Villar indicated that his company recently bought an existing property, the Boracay Sands, a property with 54 rooms. Located in Aklan, the property will now be rebranded as a businessmen hotel.  “Its just a small hotel. Then we will probably put up a second one. We will put up a new brand which I will introduce formally after a while,” said Villar to the newspaper.

He added that they hope to get “decent synergy” between the hotel and the company’s other businesses. Vista Land and Lifescapes Inc. is looking to acquire or develop up to 18 properties over the next couple of years. “We have identified 18 sites already. Most of these are owned by us already”, added Manuel B. Villar.

Vista Residences, Inc. (VRI), the condominium subsidiary of Vista Land, its most recent propbiggest project in the Visayas. The Vista Suarez Cebu will combine retails spaces, offices, residential units and a hotel — a first for a Vista Residences development. The sixth to the 14th floor will be run as a hotel.  The rooms – offering both studio and one-bedroom selections – will be outfitted and run with the same professionalism, expertise, and customer care as are the world’s top hotels. From the 15th to the 28th floors, the tower will integrate serviced residence apartments. The last top flours will have residential studios.

Located right in the heart of Metro Cebu, it is the most ambitious vertical project of the company with a complex of two twin towers with a height of 32 storeys.