Siam Piwat and True Unveil Top MICE Facility at future ICONSIAM

ICONSIAM Co., Ltd., the developer of ICONSIAM and True Group, a Thai leader in communication services and solutions, today, unveiled today officially “True ICONSIAM Hall” , an advanced world-class venue complete with the best innovation and technology and world-class international standard design.

True ICONSIAM Hall will be an advanced, world-class international conference and exhibition centre, the first of its kind on the Chao Phraya River, integrated into the future commercial and shopping complex of ICONSIAM.

Mrs. Kobkarn Wattanavrangkul, Minister of Tourism and Sports, said, “In Thailand, MICE is a service sector that brings in a lot of quality tourists and generates enormous revenues for the country. It also has a major role in income distribution to related sectors such as hotels, restaurants, conference and exhibition centres. Foreign travellers for MICE activities in Thailand, on average, spend two to three times more than tourists in general. The partnership between ICONSIAM and True Group to build “True ICONSIAM Hall” is a good sign that the private sector has joined the government sector to support and promote tourism and MICE in order to stimulate revenue generation for the country and give the economy a driver in line with the government’s policy to synergize all stakeholders to make Thailand a top MICE destination”.

Mrs. Chadatip Chutrakul, Director of ICONSIAM Co., Ltd., declared that , “ICONSIAM has a commitment to give Thailand an important position on the world stage. “True ICONSIAM Hall” is aiming to promote and elevate the
standard of MICE and show business in Thailand as we work to make the country a hub for world conference and show performance”.

“True ICONSIAM Hall”, an investment of over Us$570 million, has an area of 12,000 square metres and a capacity of 3,000 seats. It will be located on ICONSIAM’s Floor 7 and 7M overlooking the scenery of the Chao Phraya River. Among the innovative facilities that the hall will offer, True ICONSIAM Hall will have an automatic retractable seating system in Thailand offering outstanding comfort and equipped with all sorts of communication and IT tools;
the Best Acoustic Tri-wall Panel System, a first in South East Asia, with automatically adjustable wall and ceiling panels offering a perfect sound system; a stage rigging system providing a rapid transformation of the stage according to events.

“True ICONSIAN Hall” will be able to accommodate top events with a capacity for 3,000 attendees. it will also be able to accommodate world class performances such as shows, theatre, operas, ballets and concerts. It will also support large international exhibitions as well as major sport events or Haute Couture catwalks.

“True ICONSIAM Hall” is situated on a prime landmark location of the world on the Chao Phraya River surrounded by 3-5 star hotels with more than 10,000 rooms and is connected with outstanding public transport facilities (road-rail- river). ICONSIAM is due to open in 2018.