The 10th edition of the Bali MICE Guide will be back in early 2017 with a new focus, as it becomes “Meet Bali – The Nusa Dua Meeting Guide.”
Dedicated exclusively to promoting hotels, meeting and sports facilities located within the Indonesian Tourism Development Corporation (ITDC) Complex – “Meet Bali – The Nusa Dua Meeting Guide” will be the only comprehensive handbook for meeting and conference planners chock-full of essential details needed for those contemplating an event or gathering in Nusa Dua.
In addition to sharing the quarter-century-long success story of Nusa Dua and the ITDC’s ranking as one of the world’s most preferred destination for meetings, incentives, conferences and exhibitions (MICE), the guide will have detailed information on accommodation providers, medical tourism, sports, shopping and dining options at Nusa Dua.
Distributed to MICE decision makers, the meeting guide, endoresed by ITDC, will be put on the desk of planners and distributed at major MICE events in the Asia-Pacific region.
Commenting on “Meet Bali – The Nusa Dua Meeting Guide,” John Daniels, the President Director of Bali Discovery Events, the company that leads the initiative, said: “Faced with the current over-supply of rooms, Bali must aggressively pursue the MICE sector in order to ensure both viable occupancy levels and average rates can be maintained.
Fortunately, Bali is blessed with a MICE destination at Nusa Dua that is second to none that has hosted an unrivaled number of important summits and international events attended by leaders in business, the government sector and world leaders. The 10th edition of the Bali MICE Guide will focus only on Nusa Dua, helping to ensure that the ITDC complex retains and expands its supremacy in the national and international marketplace for meetings and conference.
Bali receives relatively few visitors only for MICE purposes. According to data from Bali Tourism Authorities, total MICE visitors reached only 346,010 arrivals in 2015, down by 45% over 2014. However international MICE visitors topped 174,500 last year, up by 6.1% over 2014. That was Bali’s highest number of international delegates ever. This number however represents only 4.3% of all international arrivals to the island in 2015.