Traveloka introduces Its Culinary Services Through Traveloka Eats ,further enhancing customers’ travelling needs.
Traveloka, a leading technology company that provides an online travel booking platform for domestic and international destinations, officially announces culinary services which can be directly accessed through Traveloka App, Traveloka Eats.
Active since 2012, Traveloka proposes various servies linked to travel needs integrated in one application. It ranges from flight tickets, accommodation, train tickets, up to a variety of supporting travel products such as airport transport, online check-in, to top-up and data packages.
Traveloka Eats is currently available in seven cities in Indonesia. That includes Jakarta, Tangerang, Bandung, Bali, Yogyakarta, Surabaya and Medan. Traveloka Eats offers a culinary guide with extensive information on hip and popular culinary jaunts in a local area, complete with customers’ reviews curated by Traveloka in Food Directory. To date, Traveloka Eats provides information over more than 8.000 restaurants which are divided into 9 types of cuisines, such as Asian, Western, and Indonesian, among others. Moreover, customers can enjoy various exclusive offers courtesy of Traveloka’s restaurant partners when they are exploring Traveloka Eats.
Christian Suwarna, Traveloka Senior Vice President of Business Development, said, “Traveloka is committed to continuously offer the best products and services for our customers, and we realize that culinary and traveling complete each other. Traveloka Eats comes as one of our continuous innovation to ease customers looking for restaurants, making it as easy as booking hotels on Traveloka. By adding this new product, we hope to support and enhance customers’ traveling and lifestyle needs.”
Vita Datau Mesakkh, Head of Acceleration Team for The Development of Culinary and Shopping Tourism of the Ministry of Tourism, added, “Culinary is an element of local heritage that one can get from travelling. Along with the mission of Ministry of Tourism to go digital, we support the launch of Traveloka Eats as one of the new medium to introduce travel and culinary in one platform. Which makes the discovery of Indonesia easier and more convenient.”
Culinary plays a strategic role to strengthen the tourism in Indonesia. Gastronomy tourism has the highest share of all activities integrated into the concept of ‘creative economy’. In 2017, culinary contributed for 42% of total income more than twice as high as the fashion industry with 18%, and almost three times more than the craft industry (15%). According to UNWTO (2013), around 30% – 40% of tourism income were in fact, contributed by culinary trips. In 2017, culinary income accounted for 30 percent or equals to Rp60 billion from total tourism income, which is Rp200 billion.