Bye Bye Lionel Yeo, Chief Executive of Singapore Tourism Board

Singapore, Singapore Tourism Board

Lionel Yeo, CEO Singapore Tourism Board (Photo: Skift).

Lionel Yeo, Chief Executive of the Singapore Tourism Board resigned from his position. However, his move is not in solidarity with the State Secretary of Tourism from the Philippines and the Minister of Tourism in Malaysia but more to start a new career in the private sector…

Mr Lionel Yeo, the man who has helmed the Singapore Tourism Board (STB) for the past six years, will be stepping down on May 31. The youthful looking CEO had been appointed in 2012 and will be able to look back at a more than satisfactory office time at the top of Singapore tourism institution. 2017 was effectively a record year for Singapore tourism with new highs in both tourist arrivals and tourist spending.

Lionel Yeo helped during his tenure to secure new sports events such as BNP Paribas Women’s Tennis Association Finals, the Singapore Rugby Sevens, the Football International Champions Cup while also renewing the hosting of Formula One Grand Prix until 2021.

He also pushed Singapore tourism industry to go further into digitalization by launching a new online platform providing a one-stop tourism resource for businesses. He finally also approved the change in Singapore tourism slogan last year. “Passion Made Possible” is now Singapore new tagline set in conjunction with the Economic Development Board and Ministry of Communications and Information.

“It has been my privilege these past six years to lead STB and work with tourism stakeholders here and abroad to achieve record tourism results for Singapore and position the sector on a sustainable growth trajectory,” said Mr Yeo.

Aged 45, Yeo served in the Public Service Division, Civil Service College, Ministry of Trade and Industry (MTI), Ministry of Finance, then-Ministry of Information and the Arts and then-Ministry of Community Development. He is also a member of the boards of  Sentosa Development Corporation, Mandai Park Holdings and Raffles Institution. He leaves a public servant carrier to embrace a new life in the private sector.

Ms Melissa Ow, currently STB’s deputy CEO, will be appointed acting CEO with effect from June 1, until a new chief executive is appointed.