Tourism Jumped by a Quarter in Vietnam During First Half of 2018

Vietnam, data

International visitors to Vietnam from January to June grew by over 27% to reach 7.8 million travellers. The country is on its way to achieve a new tourism record this year with likely over 15 million international travellers.

According to data released by the Vietnam National Administration of Tourism, total international arrivals in the first six months of 2018 reached 7,891,530 arrivals, an increase of 27.2% over the same period last year. During the only month of June, the country recorded 1,183,102 arrivals, an increase of 1.9% over May and up 24.6% over the same period last year.

Vietnam fastest segment of growth was land arrivals, up in the first half of 2018 by almost 64%. With 1.35 million arrivals registered at land borders, the road segment represents now 17% of all arrivals. Air arrivals grew by 22.2% and continues to represent the bulk of all international tourist movements. Air arrivals had a market share of 80.7%, the equivalent of 6.37 million travellers during the first half year of 2018.

Surprisingly China is not the fastest growing inbound market to Vietnam although it is among the top 3. South Korea progressed most during the first half by 60.7%. Arrivals from Finland grew by 37.8% followed by China PRC, up by 36.1%. However, China remains Vietnam largest inbound market with 2.57 million arrivals and a market share of almost a third of all visitors’ movements.

South Korea is the second largest inbound market with 1.71 million arrivals or a market share of 21.7%. Japan remains the third largest market for Vietnam with 0.40 million arrivals, up by 6.6%. Taiwan is the fourth largest market and shares this rank with Russia. Both markets represented close to 339,000 arrivals.

Within ASEAN, Malaysia was the largest source market to Vietnam with 265,000 arrivals (up by 14.5%) followed by Thailand with 169,000 travellers (+10.7%).

Europe continued to show a positive evolution during the first six months of 2018. If arrivals are considered only by continent, Europe is the second source market of  Vietnam after Asia. During the first half of 2018, Europe represented 1.09 million arrivals, up by 11%. France, Sweden, Denmark, Italy and Finland performed over the average while numbers from the UK, Germany, Russia, Spain and Switzerland showed growth below the average.

Among overseas markets, US inbound was up by 15.5% at 370,000 arrivals while Australia was up by 10.6% to 201,000 arrivals.