Thailand Leads Asia in International Visitors Spending According to UNWTO

Thailand, Marketing, research, spending

Bangkok is a popular shopping destination, particularly around Christmas

International visitors spent more money in Thailand than in any other Asian country in 2017, according to a UN World Tourism Organisation (UNWTO) report.

The report said that Thailand recorded a total tourism expenditure of USD57 billion in 2017, ahead of Japan (USD34 billion), Hong Kong (USD33 billion), China (USD33 billion) and Taiwan (USD12 billion).

The figures are based on surveys tabulated from credit card spending data and the cash receipts in different countries around the world.

The survey also indicated that Thailand has everything for everyone, ranging from luxury villas on private islands to affordable street food, which is why tourists can always find good valuable experiences in Thailand.

UNWTO also predicted that tourism expenditure will increase in the next year, thanks to strong Thai tourism promotion campaigns and growing foreign investment in world-class hotels in Thailand.

Moreover, Bangkok ranked number one on the list of the world’s most-visited cities, according to MasterCard’s annual Global Destination Cities Index 2018. It has been ranked #1 for three consecutive years.

The MasterCard index showed that Thailand is also the only country which has three cities ranked on the list of the world’s most-visited cities: Bangkok (1st), Phuket (12th), and Pattaya (18th).

Other strengths which make Thailand such a popular tourism destination include good infrastructure, the perfect combination between business and holiday travel, as well as the unique and charm of the Thai culture.