Danang to Draw Recovery Plans after COVID-19

Vietnam, Danang, strategy

As the Novel Coronavirus (COVID-19) outbreak has crippled the tourism sector, the central coastal city of Da Nang has outlined plans to recover after the epidemic ends. The city recently had to cancel the Da Nang International Fireworks Competition for the first time since its launch back in 2008. The festival usually takes place from the end of February to April. 

Danang is carrying out a project to restructure the tourism sector as well as the municipal Party Committee’s programme on developing high-end tourism services and resort property products.

The iconic Goden Bridge in Da Nang city (Photo: VNA)

Towards the goal of building the city into a top tourist destination and a centre for international events in the region, the city is piloting a night-time shopping and entertainment street in Ngu Hanh Son district and support investors to complete Bach Dang walking street and night market, which is slated to open on March 29.

Vice Director of the municipal Department of Tourism Tan Van Vuong said that the city is designing its economic development strategy and development planning for the 2021-2030 period with vision until 2045, while building measures to manage beaches across the city as well as ensure safety for tourist while visiting Son Tra peninsula.

Besides, the city is making adjustments to its plans to push domestic tourism with additional promotion and by diversifying foreign markets in 2020, he added.

From the outset of the year, Da Nang city hosted more than 847,017 visitors, falling 24 per cent from a year ago. The number of foreign arrivals was estimated at 478,860, a year-on-year decrease of 15.5 per cent. The city also witnessed a decline of 32.7 percent in domestic arrivals. Danang remains however one of the most popular destinations in Vietnam thanks to its luxury resorts, a vibrant city life as well as the presence of the historical, UNESCO-listed city of Hoi An.

Tourism revenue in the months was around 3.38 trillion VND ($145.9 million USD).