The hosting of the PATA Destination Marketing Forum by the Province of Khon Kaen in Northeastern Thailand gives hopes to the provincial administration to position the city as a top destination in Thailand. Will it [Read More…]
The Pacific Asia Travel Association (PATA) is pleased to announce a new Strategic Partnership agreement with Mastercard, a technology company in the global payments industry. As part of the agreement, Mastercard will work with the Association and its [Read More…]
Winners of the 2018 PATA Grand and Gold Awards were announced on July 18 by the Pacific Asia Travel Association (PATA). These awards recognise since 1995 the achievements of separate organisations and individuals. The awards ceremony will [Read More…]
PATA and ADARA signed an agreement over data solution which will provide in exclusivity to PATA members with regional and co-branded market intelligence reports. The Pacific Asia Travel Association (PATA) is pleased to announce a new Strategic [Read More…]
PATA has renewed its preferred partnership with comScore, a leading cross-platform measurement company that measures audiences, brands and consumer behaviour everywhere. PATA CEO Dr. Mario Hardy said, “Data is increasingly essential in today’s business environment [Read More…]
Looking forward, being visionary and not just sticking to short-term trends. This is the most important task for the Pacific Asia Travel Association according to its CEO, Dr. Mario Hardy in an exclusive interview with [Read More…]
Revelations about acts of sexual harassment and violence by Hollywood tycoon Harvey Weinstein have had a ripple effect around the world, with many women asking for justice. The Pacific Asia Travel Association (PATA) will advocate [Read More…]
The Pacific Asia Travel Association has appointed Miss Jie Cheng (JC) Wong as Young Tourism Professional Ambassador effective January 1, 2017. This new role has been created as part of the Association’s continuing commitment to [Read More…]
Southern Laos was distinguished as a winner of the PATA CEO Challenge 2016 and will share the award and the marketing support of TripAdvisor with the other winner, Meishan (Sichuan, China). The second PATA CEO [Read More…]
Covering 44 destinations within the Asia Pacific region, PATA’s latest Annual Tourism Monitor (ATM) provides a comprehensive perspective on the shifts and changes occurring within the Asia Pacific international travel sector over the past five [Read More…]
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